Cut costs. Eliminate the busywork. Get more customers.
Celix builds the automatic stuff that runs in the background of a small business. Fewer tools on your bill, fewer hours on admin, and every call answered in seconds. We build it, we run it, and you don't have to learn a thing.
Built and run for youOne point of contactHonest advice, including "not yet"
Missed a call while I was with a customer. Did we lose them?
Celix Text-Back AgentNo. I texted them back in 8 seconds, they replied, and I booked them for tomorrow at 9am.
Perfect. And the review from that job last week?
Celix Reputation Agent5-star review posted to Google, and I drafted your reply.
New from Celix
Can AI find you when someone asks for a business like yours?
People don't always open Google anymore. They ask ChatGPT, Perplexity, or Google's AI for a recommendation, and they call whoever gets named. If those systems can't read your site, you never come up. Most owners have no idea either way.
The technical check. No AI engine involved, just what is actually on your site.
Whether the ChatGPT, Claude, Perplexity, and Google crawlers are allowed or blocked in your robots.txt
Whether your firewall or CDN turns them away before they ever reach the page
Whether your services, prices, and hours are in the raw HTML or only appear after scripts run
Whether your business details are marked up so a machine can actually parse them
Whether your name, address, and phone match everywhere they appear online
Full audit
Are you actually getting named?
Everything above, plus the part that tells you where you stand.
We ask ChatGPT, Perplexity, and Google AI the questions your customers ask, over and over
You see how often you get named, and which competitors get named instead
Every ChatGPT number gets checked by hand against the real app, so you know what it is worth
The full report, every finding quoted, with a fix list in the order we would do them
Monthly re-runs that show exactly what changed since the last one
We won't give you a score.
No AI company publishes its ranking factors, so any number we printed would be invented. You get evidence and a fix list in the order we would do them.
We won't claim anything we can't quote.
Every finding shows the actual string. The exact Disallow line, the exact header, the exact price missing from your HTML. If a check couldn't run, the report says so instead of quietly leaving it out.
What we do
Three things we can do for your business
Every owner we talk to is losing money in one of three places. Money going out on software nobody needed. Time going into work that repeats itself every single week. Customers going to whoever picked up the phone first. Here's how each one gets fixed.
Cut costs
Most owners pay four or five monthly bills for software that overlaps. Reviews here, email there, a scheduler, a CRM, a website host. We put it in one place and run it for you, so you're paying one bill and nobody on your payroll is chasing it.
One bill instead of five.
Eliminate the busywork
Follow ups, reminders, review requests, intake forms, moving a name out of one app and into another. It's hours a week and none of it is the work you actually do. We set it up once and it runs without you.
If it happens the same way every time, it shouldn't need you.
Get more customers
Every missed call and every slow reply is a customer who called somebody else. Celix answers in seconds, day or night, and keeps the conversation going until you can pick it up yourself.
One extra customer a month pays for the whole thing.
Industries
Built for small businesses, not one industry
If your business runs on phone calls, appointments, and word of mouth, this fits. Real estate and home services are where we've done the most work, so those two get their own breakdown below.
Auto repairDental officesMedical practicesLaw firmsAccountingInsurance agenciesSalons and spasGyms and studiosPest controlMoving companiesPool serviceProperty managementVeterinaryPhotographersRestaurants and catering
Don't see yours? The problems don't change much from one trade to the next. Tell us where your time goes and we'll tell you straight whether we can help.
Four ways in
leads, missed calls, reviews & website
Seconds
to text back every missed call
24/7
lead capture & instant follow-up
Done-for-you
setup, launch & ongoing tuning
What we build
Four things most businesses start with
Whatever you sell, it comes down to the same things: catching every lead, answering fast, and being the business people trust. These four handle most of it, and they're just where most owners start. If something on your plate repeats itself, we can probably automate that too.
01
AI Lead Generation
Capture, qualify, route, and convert leads automatically. Buyer and seller leads, service requests, whatever your version of a lead is. Nothing slips through.
Captures leads at every digital touchpoint
Scores by intent, budget & timeline
Instant response & automated follow-up
A steady stream of your own inbound leads
02
Missed Call Text Back
Can't pick up? The second you miss a call, Celix texts the caller back automatically, so the conversation keeps going and they don't dial your competitor.
Instant auto-text on every missed call
Turns missed calls into booked jobs & appointments
Works 24/7, including nights & weekends
Replies come from your own business number
03
Reviews, on autopilot
Your star rating is the first thing a stranger checks before they call you. Every happy customer becomes one, automatically.
Automated review requests after every finished job
Email & SMS with smart follow-up reminders
Review monitoring & sentiment tracking
AI-drafted, on-brand replies to every review
04
Website Design
A fast site that's actually yours, built to turn a visitor into a booked appointment.
Built around your services and the areas you cover
Built-in quote and booking forms
Showcases your work, your areas, and your reviews
A fast, independent site you own, not a rented profile
Something else on your plate?
These four are where most teams start, but if it's repetitive, we can probably automate it. Appointment reminders, follow-up sequences, intake, reporting. Tell us the bottleneck and we'll build something around it.
We build, test, and launch everything, integrated with your CRM and the tools you already use.
CRM & platform integration
Leads, content, and reviews flow into one engine. No copy-paste between tools.
Ongoing optimization
We monitor, tune, and expand what we built so it keeps delivering as you grow.
Works with what you already use
Keep your software. We connect to it.
Nobody wants another app to check. If your software lets outside tools connect, we hook into it, so a new lead or a finished job moves on its own and nobody types it twice.
Field service software
Jobs, quotes and customers
A web lead becomes a customer or request in your job software. A finished job can send the review request.
Jobber
Housecall Pro
ServiceTitan
Real estate CRMs
Leads and past clients
New leads land in the CRM you already run, tagged and assigned, instead of a second inbox.
Follow Up Boss
BoldTrail (kvCORE)
Calendars and books
The stuff every business runs
Bookings show up on the calendar you check. Invoices and payments can sync to QuickBooks.
Google Calendar
Outlook
QuickBooks
Before you sign, we check your plan. Some of these connections only come with certain tiers. We'll tell you exactly what can move back and forth, and what can't, before you pay a dime.
For real estate
Win more listings, close more deals
You already have the reputation and the referral network. Celix makes it scalable, so leads get answered instantly, reviews keep growing, and your website works while you're showing homes.
Lead generation. Capture and qualify buyer & seller leads from every source, and route the hot ones to you instantly.
Missed call text back. A buyer calls about your sign while you're with clients? They get an instant text, so you never lose the lead.
Reputation & reviews. Turn every closing into a fresh 5-star Google review that helps win your next listing.
Website design. A listing-ready site with home-valuation and lead-capture built right in.
HVAC, plumbing, electrical, roofing, landscaping, cleaning, pest control, remodeling. When you're on a job, you can't answer the phone. Celix makes sure that call still turns into work.
62%
of calls to small businesses go unanswered.
85%
of callers who can't reach you won't call back. They call a competitor.
27%
of home-services calls specifically go unanswered.
A closing is worth thousands, and so is a new roof, an HVAC install, or a repeat customer. Recovering even a few lost leads a month pays for the whole system many times over.
Thousands
The value of a single closing, a new install, a roof, or a repeat job. A few extra a year moves the needle.
Instant
Instant lead response and missed-call text-back, so prospects aren't lost to a faster competitor.
Always on
A standout website and online reputation that build trust, referrals, and inbound leads.
Why Celix
You already have what most businesses spend years building
A strong reputation. Deep local market knowledge. A proven track record and a referral network that built your business. What's missing is a system that makes all of it visible, discoverable, and scalable.
That's what we do. Celix is a hands-on partner that learns how your business runs, then builds AI systems that amplify the trust you've already earned. Automatically, consistently, and without adding more work.
Built for realtors & home service pros. We speak your language: leads, jobs, closings, and reviews.
Own your pipeline. Build a consistent flow of inbound leads that come straight to you.
Done-for-you, then optimized. We build and run it. You stay focused on clients.
How it works
A clear, done-for-you path from onboarding to a fully operational growth engine, at a pace that fits your business.
1
Foundation setup
Free assessment and a prioritized plan built around your business.
2
Lead capture & missed-call text-back
Lead capture, instant follow-up, and text-back on every missed call go live.
3
Review automation
Post-closing review requests and monitoring switched on.
4
Website design & build
Your conversion-ready site is designed, built, and connected to your lead system.
5
Integrations & launch
Everything connected, tested, optimized, and fully live.
Questions
What owners ask before they start
Will this work with the software I already use?
Usually, yes. If your software lets outside tools connect, we connect to it. That covers Jobber, Housecall Pro, Follow Up Boss, BoldTrail, Google Calendar, Outlook and QuickBooks.
ServiceTitan only allows it on certain plans, and some others do too. We check your plan before you sign and tell you exactly what can move back and forth.
Do I have to switch software or learn something new?
No. We build it, we run it, and we fix it when it breaks. You keep working the way you do now.
Most owners only see the results: a text on their phone when a lead needs them, and more reviews on Google.
What does the AI cost to run?
It depends on how many people talk to it. Here's what the AI usage itself typically runs each month:
Chat on your website, about 1,000 conversations$15 to $50
Same 1,000 conversations by text message$100 to $160
AI answering your phone, 100 calls of about 3 minutes$20 to $35
Same calls with the most lifelike voicesup to about $75
Texting costs more because every text carries a carrier fee. A voice call costs more than a chat. If you get a lot of volume, a flat unlimited AI plan runs about $100 a month, which caps the AI part of the bill. Text and phone fees still apply.
These are estimates for usage only, not our fee. Every business is different, so we'll estimate yours from your real call and lead volume before you start.
What if the AI says something wrong to a customer?
It's built with a short list of things it never does. It won't make up a price, give legal or financial advice, or promise anything for you. It hands those to you instead.
It can start by drafting replies for you to approve. Once you trust it, it can send on its own.
How fast does a missed call get a text back?
Within seconds, from your own business number. Nights, weekends and holidays too.
One catch: a text only reaches a cell phone. If someone calls from a landline, the text never arrives, so that call still needs you.
Is it legal to text my customers this way?
We register your number with the phone carriers, which is required for business texting. We only text people who called you, filled out a form, or agreed to hear from you, and every text honors STOP.
What's in the free AI check?
We check whether ChatGPT, Google's AI and the others can actually read your website. You get a plain-English report within one business day.
There's no score out of 100. Every problem we list is quoted straight off your own site, and the report is yours to keep either way.
Get started
Let's build your growth engine
Tell us about your business and where the time goes. We'll reply with a few ideas and a no-pressure free assessment.
Bryan TordoffFounder · Celix
Talk to us
Prefer email? Reach out anytime and we'll get back to you within one business day.